7 Best Social Media Management Tools to Raise Your Results in 2026

Social media management is just one of the many tasks you have to engage in every day.

But jumping on every social media network to publish posts and engage with your audience will waste hours of your day.

Luckily, social media management tools allow you to perform these tasks without spending half of your workday on social media.

This guide explores the best social media management tools you can use in 2026 and the best use cases of each tool.

Best social media management tools for 2026

1. Vista Social

Average G2 rating: 4.8

Average Capterra rating: 4.9

Best for: social media teams, local businesses, and individuals

Social platforms supported: Facebook, Instagram, X (Twitter), LinkedIn, TikTok, Pinterest, Google Business, Snapchat, and YouTube 

Vista Social provides great value for your money in terms of extensive features, ease of use, and pricing.

Some of my favorite features on the tool are the post composer, calendar, and collaboration.

The post composer has a simple interface to write captions, preview posts, and customize posts for each social network.

In the calendar, you can plan your social media content for a week or month using the planning features. These include various view options, filters, and holidays for content ideas.

If you work with team members, Vista Social lets you add members, select roles, and collaborate while performing tasks.

But more importantly, Vista Social’s ease of use makes it easy to adopt for a team.

Here are other key features of Vista Social:

• Social media inbox: Reply to messages, comments, and mentions in your social accounts. Tag and leave instructions for team members in interactions. You also have DM automations, which let you send automated messages.
• AI Assistant: Create social media captions using your unique prompts or one of the prompt templates.
• Social listening: Track what people say about your business, products, competitors, and topics of interest across social media, the web, and the news.
• Employee advocacy: Invite your employees to publish business-related posts and track their performance.
• Review management: Reply to customer reviews on Facebook, Google Business, Trustpilot, Yelp, Tripadvisor, and OpenTable.
• Reports: Track your social media and employee performance with reports like social media performance, post performance, review performance, and competitor analysis.

To see all of Vista Social’s features and what they offer, read my Vista Social review. 

Vista Social pricing

Vista Social’s plans start at $79 monthly ($64 if you pay annually) for 15 social profiles, 3 users, reports, Vista Page link in bio, and DM Automations.

You have to pay extra for the full listening and employee advocacy capabilities.

Vista Social offers a 14-day free trial for its plans.

2. SocialBee

Average G2 rating: 4.8

Average Capterra rating: 4.5

Best for: Individuals and small businesses 

Social media platforms supported: Facebook, Instagram, TikTok, YouTube, X (Twitter), Pinterest, and LinkedIn.

If your primary goal is planning and scheduling social media posts, SocialBee is one of the best tools you can use.

On top of that, Social provides detailed analytics to track your performance.

First, you have a simple post composer that lets you create and customize posts for multiple social media networks.

Then, you have Schedule Setup and Next Posts to plan weekly and monthly social content.

Here are some key features of SocialBee:

• Post composer: Schedule posts on multiple social media networks. Upload media files from multiple sources, including designing images in Canva.
• AI caption and image generator: Create captions and images for your social media posts. Write your prompts from scratch or use one of the prompt templates.
• Social media copilot: Generate a posting strategy based on the information you supply to SocialBee. Social media copilot will deliver your best social media channels, content categories, posting plan, and generated posts.
• Schedule Setup: Create a weekly plan for each social media network to guide your content creation.
• Next Posts: This works like the traditional calendar, which provides an overview of your drafts, scheduled, and published posts.
• Engage: Reply to comments, messages, and mentions on Facebook, Instagram, X, LinkedIn, and more.
• Analytics: Track your social media performance through page analytics, post analytics, and insights.

To get a full breakdown of what SocialBee offers, read my SocialBee review.

SocialBee pricing

SocialBee’s plans start at $29 monthly ($24.2 if you pay annually) for 5 social profiles, 1 workspace, and 1 user per workspace. You also get the AI-powered copilot, analytics data of up to 3 months, and the Engage module.

SocialBee offers a 14-day free trial for the plans.

3. Sprout Social

Average G2 rating: 4.4

Average Capterra rating: 4.4

Best for: Big businesses

Social media platforms supported: Facebook, Instagram, LinkedIn, Pinterest, TikTok, X (Twitter), Threads, and YouTube

Sprout Social provides features to manage social media content and deliver social media customer support.

First, the calendar provides an overview of your content over a period.

But beyond that, you have various calendar views and filters for profiles, post types, and tags. You can also import bulk posts and use the AI Assist to write post captions.

You also get features like inbox, automation, and bots to manage customer support on social media.

Here are key features of Sprout Social:

• Post builder: Create and schedule posts on multiple social media networks. Then, upload media from your computer, Dropbox, Google Drive, or design it in Canva.
• Approval workflow: Create approval workflows that automatically send posts to clients or team members for approval.
• Smart inbox: Reply to comments and messages from your audience. Then, assign interactions to team members and tag messages to organize them.
• Listening: Track what people say about important business terms. Create a listening group from scratch or use one of the templates.
• Review management: Reply to reviews on Facebook, Google Business, Tripadvisor, Yelp, and Glassdoor.
• Link in bio: Create a link in bio page to mirror your Instagram grid and drive followers to important pages.
• Chatbot: Train chatbots to answer common questions on Facebook and X (Twitter).
• Reports: Track performance with posts, profiles, audience, and competitor metrics. Then, build custom reports from your metrics.

To see full details of what Sprout Social offers, read my Sprout Social review.

Sprout Social pricing

Sprout Social starts at $199 per seat per month for 5 profiles, keyword and location monitoring, review management, and reporting.

You have to pay extra if you need employee advocacy, listening, and premium analytics.

Sprout Social allows a 30-day free trial.

4. ContentStudio

Average G2 rating: 4.6

Average Capterra rating: 4.7

Best for: Social media teams and individuals

Social media platforms supported: Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, YouTube, Google Business, and TikTok

ContentStudio excels in content creation and curation.

So, if you need to publish a lot of content but can’t create all of it, ContentStudio is the tool for you.

The post composer provides all the tools to create content and a bit more. For example, you can find content from web sources to publish on your social account.

Then, the AI caption generator helps you create captions and images.

Here are some key features of ContentStudio:

• Post composer: Create and customize posts for multiple social media networks. Explore unique publishing settings for each social network.
• Discover: Follow curated topics or create custom topics in the content feed. Then, search for content through keywords, site, and people. Uncover influencers on Instagram and Twitter in the influencer discovery section.
• Automation recipes: Automate publishing actions with recipes like RSS feed to social media and Evergreen.
• Planner: Plan weekly or monthly content through the calendar, Instagram grid, and TikTok grid.
• Social media inbox: Reply to post comments, mentions, and private messages on Facebook, Instagram, Twitter, LinkedIn, and Google Business. Then, assign interactions and leave notes for team members. 
• Analyze: Track engagement and profile metrics on Facebook, Instagram, LinkedIn, and TikTok. Then create and schedule analytics reports at intervals.
• Mobile apps: Download the iOS and Android apps to create and schedule posts when away from your computer.

To get the full details of what this tool offers, read my ContentStudio review.

ContentStudio pricing

ContentStudio’s plans start at $29 monthly ($19 if you pay annually) for 5 social accounts, 1 workspace, 1 user, unlimited social posting, social media analytics, and more.

You get a 14-day free trial to check out the plans.

5. Sendible

Average G2 rating: 4.5

Average Capterra rating: 4.6

Best for: Social media teams

Social media platforms supported: Facebook, Instagram, LinkedIn, X (Twitter), Google Business, and YouTube

Sendible stands out in terms of its ease of use and collaboration features.

You can add team members or clients and restrict them to specific social media accounts.

Sendible also creates dashboards for each team member so that you can easily separate clients’ social profiles.

Here are key features of Sendible:

• Post composer: Create and customize posts for multiple social media networks. Then, schedule or send posts for approval.
• Calendar: See an overview of your drafts, scheduled posts, and published posts. Then, see holidays for post inspiration.
• Activity: Reply to comments and messages on Facebook, Instagram, LinkedIn, and YouTube.
• Content: Add content sources like RSS feeds. Then, share content from these sources to engage your social media audience.
• RSS Auto poster: Automatically share content from a particular RSS feed. Also, set up restrictions to ensure only the right posts show up on your account.
• Reports: Create Facebook page, Instagram, LinkedIn, YouTube, and Engagement reports. Then, send reports to your boss or clients.

To learn more about this tool, read my Sendible review.

Sendible pricing

Sendible starts at $29 monthly ($25 if you pay annually) for unlimited scheduling, 6 social profiles, 1 user/calendar, monitoring & replying, and reporting.

Sendible offers a 14-day free trial to test any of the plans.

6. Later

Average G2 rating: 4.5

Average Capterra rating: 4.4

Best for: Content creators and ecommerce businesses

Social media platforms supported: Facebook, Instagram, X (Twitter), LinkedIn, TikTok, and Pinterest.

Later provides many features for managing Instagram and TikTok. Generally, it offers features that creators will find useful.

There’s also an influencer marketing tool that helps influencers find potential brand collaborations.

Another popular Later feature is the link in bio tool, which lets you direct your Instagram and TikTok audiences to important web pages.

If you collect user-generated content (UGC) through a hashtag, Later lets you find the posts using the hashtag.

Here are key features of Later:

• Post composer: Add social media captions, images, and videos to your social media posts. Also, use the best time to post suggestions to improve post performance. The caption writer also lets you write engaging captions with AI.
• Calendar: See an overview of your weekly or monthly posts. To create a post here, drag a media file to a calendar spot.
• Link in bio: Add buttons, mirror your Instagram and TikTok grids, and link to your products.
• Creator & brand collabs: Find influencer collaboration opportunities from brands.
• Ideas: Find relevant industry post ideas for weeks of content. All you have to do is provide your brand description.
• Analytics and reporting: See audience and post performance metrics. Then, create and share reports.
• Mobile apps: Use the robust iOS and Android apps to manage your publishing when on the go.

To get more information about this tool, read my Later review.

Later pricing

Later starts at $25 monthly ($18.75 if you pay annually) for 1 social set of 8 profiles, 1 user, 30 social posts per profile, analytics, link in bio, and basic customer support.

Later offers a 14-day free trial for the plans.

7. Pallyy

Average Capterra rating: 4.7

Best for: Freelancers, solopreneurs, and local businesses

Social platforms supported: Facebook, Instagram, X (Twitter), LinkedIn, Google Business, Pinterest, and TikTok

Pallyy is an affordable and easy-to-use tool that makes social media scheduling accessible to anyone.

The post builder lets you create posts within minutes, while the calendar helps you plan your weekly and monthly content.

Whenever followers engage with your posts, the social inbox lets you reply to followers.

Here are key features of Pallyy:

• Social media post builder: Create and customize posts for multiple social networks. Then, see mobile and desktop previews before scheduling posts.
• Calendar: See the overview of weekly and monthly posts on one side and media files on the other side. Then, import holidays of a specific country to get post ideas.
• AI Captions: Get engaging captions from the caption generator. Customize the output through description, length, tone and format, and the number of hashtags.
• Social media inbox: Reply to comments, mentions, and direct messages on Instagram, Facebook, LinkedIn, Google Business, and TikTok.
• Link in bio: Mirror your Instagram grid and link to other important business pages.
• Teams: Add team members if you work in a team or with clients.
• Analytics: Track your performance with audience, post, and competitor metrics. Then, share your reports or export them as a PDF.

To see more of what Pallyy offers, read my Pallyy review. 

Pallyy pricing

Pallyy’s plans start at $15 monthly for 2 social profiles, 20 posts per month, 1 user, bio link, and basic analytics.

Pallyy offers a 14-day free trial for the plans.

Which social media management tool is best for me?

Picking a social media management tool takes time. But it ultimately depends on your needs in a social media management tool.

If you’re looking for the tool with the most extensive features, consider Vista Social, ContentStudio, and Sprout Social.

However, Sendible and SocialBee fall in the easiest-to-use category.

On the other hand, running a social media team or working with clients should put Vista Social, Loomly, and ContentStudio on top of your list.

If you’re a freelancer or solopreneur, consider Pallyy, ContentStudio, and Vista Social.

If you’re a content creator, consider Later and Pallyy.

For ecommerce businesses, Later and Sprout Social may be the best options.

If you’re looking for the most affordable tool, consider Pallyy, Later, and ContentStudio.

Which tools support the most social media platforms? Look into Vista Social.

After going through this checklist, you should be able to draw a shortlist based on your most important needs.

Conclusion

As I mentioned at the beginning of this guide, no social media management tool will work for everybody.

If you don’t prioritize what you need in a tool, even a generally great tool can be a disaster for your business.

So, list what you need in terms of calendar, social inbox, collaboration, and other features.

Then, go through this list to create a shortlist of 2 or 3 tools that fit your needs best.

And since all the tools allow free trials, you can try a few to determine the best.

Happy and productive social sending.

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