Helpful Content for Marketing and MarTech Companies
Let’s go back to 1999.
At that time, there was no Facebook, Twitter, or even YouTube. Google was a new company competing with AltaVista for more searches.
The major eCommerce companies were Amazon and eBay (they still are).
And most people had to visit local malls to purchase their everyday needs.
Delivering compelling marketing messages about your business is good.
But when your customers do it? It’s even better.
Practically, it sets a rocket behind your marketing messages.
Conversion optimization can be a game changer for your ecommerce business.
Imagine this.
200 people visited your ecommerce store yesterday. And 20 became customers.
Instagram stories only last 24 hours.
But Instagram story highlights allow you to keep a story for as long as you want.
This opens up a lot of possibilities for your business.
When people visit your profile, they expect to feast.
But what if your profile stinks like rotten fish?
Despite their appetite, they’ll turn up their noses and move on.
As a social media marketer, publishing on social media is one of your most important tasks.
At the same time, repetitive publishing tasks can become a big waste of time.
To eliminate this problem, you need a robust social media management tool.
Shopping for a social media management tool is like traveling in a maze. Everywhere you turn, you see a tool someone swears is the best ever.
And now, the gushing recommendations have resulted in a list of 7 tools.
But how do you pick one among the enticing options?
Imagine that marketer who has to navigate all the main social media channels, publish content, and interact with followers.
These tasks can spiral into a time drain and prevent the marketer from performing other profitable marketing tasks.
You don’t want to be that marketer.
Running Facebook giveaways can help engage your audience and acquire new leads.
However, running your giveaways manually or with the wrong tool can deny you these benefits.
SweepWidget has a healthy balance of extensive features, ease of use, and affordable pricing.
And overall, I think it’s one of the best giveaway tools you can use today.
Some Instagram business accounts just hook you effortlessly.
You enjoy scrolling through their profiles so much that you often lose track of time.
Many times, you wish your own business will hook followers the same way.
For every business, including yours, reaching their ideal audience is vital.
And you’re ready to pay a lot to reach people who are likely to follow your brand and buy your products or services.
But what if you can achieve these results without paying?
This is the benefit you get from showing up on the Instagram Explore page.
Patience is a virtue. But if you’re running a website, just forget that quote.
You see, patience is the last thing on your website visitor’s mind.
If your page takes ages to load, visitors will get frustrated and leave. No matter how great your content is.
After all, what’s the point of great content if users can’t access it on time?
If you’re running social media campaigns, your ultimate aim is to acquire customers. And to achieve this aim, you first have to capture leads.
But as you’ve probably noticed, getting visitors to your landing page from social media campaigns is hard. Then, you have to convince them once they land on your landing page.
What’s easier?
In preparation for your next Instagram giveaway, do you want to promote your giveaway, manage participants, and even pick winners effectively?
Then, you need the right Instagram giveaway tool.
You dream of reaching thousands of Instagram users when you publish on the platform.
With over a billion monthly active users, Instagram has more than enough users to help you achieve this dream.
But how?
You need to pay more attention to ranking on Instagram searches.
You’ve heard about how powerful content marketing can be in terms of returns on investment (ROI).
You’ve even seen statistics proving its effectiveness. And you’re thinking of investing in content marketing.
But there’s still a little doubt in there. You need to see real-life situations where content marketing has produced results.
To clear your doubt, I’ve compiled 7 content marketing case studies and the lessons you can learn as a business.
Turning your website visitor into a customer is a long process. First of all, you have to turn a visitor into a lead.
Then, you’ll build interest in your product before closing the sale.
All along this journey, you need valuable content. Whether at the awareness, evaluation, or sales stage, prospects will take your intended action through effective content marketing.
Now, how do you exploit content marketing at the top of your sales funnel (TOFU), also called the awareness stage?
Marketing is vital to gaining more leads and customers. And ultimately, marketing helps you to reach your revenue targets.
However, without the right marketing strategies, you’ll waste your efforts and fail to achieve your intended results.
How do you gain more qualified leads and customers through marketing?
In this guide, we’ll go through 10 strategies you can start using today.
When you hear about popular social media platforms, Pinterest is usually down the list.
But with 291 million monthly active users, this is a platform you should pay attention to.
Even though Pinterest has a lower user figure than some bigger platforms you already know, it might be the best choice for your business in some cases.
Want to find out? Check out these 25 Pinterest statistics to see why you need to invest in the platform today.