The best Instagram scheduler for you should help you schedule various types of Instagram posts, plan your Instagram grid, and track content performance.
Yet some tools pretend to be Instagram schedulers but only allow you to schedule carousels.
When using these tools, you still have to jump on the Instagram app to publish some types of posts.
To avoid these tools, I’ve compiled this list by considering critical aspects of Instagram scheduling, such as:
- Scheduling
- Planning
- Analytics
- Inbox
- Link in bio
Let’s see what these Instagram schedulers offer.
Best Instagram schedulers for various use cases
1. Vista Social
Average G2 rating: 4.8
Average Capterra rating: 4.9
Vista Social combines traditional and advanced social media management features, including extensive Instagram scheduling features.
In the post composer, you can:
- Schedule images, carousels, and reels
- Schedule stories
- Add first comment
- Tag users, locations, and products from Instagram shop
- Invite up to 3 collaborators
- Get hashtag suggestions
- Generate captions with AI
- Customize thumbnails and add trending sounds
- Boost Instagram posts
If you’re bulk uploading posts, the Instagram grid planner lets you preview your grid before posts go live.

After posts go live, Vista Social provides Instagram metrics like reach, audience growth, brand awareness score, and audience demographics.
Here are some key features of Vista Social:
- Post composer: Create and schedule posts on multiple social media channels. Also, customize posts for each channel and see a preview before scheduling.
- DM Automation: Send automatic Instagram messages when your audience uses a word in their comment. This helps you generate leads.
- Social media inbox: Reply to Instagram comments, mentions, and messages. Beyond Instagram, you can engage with your audience on other social networks.
- Link in bio: Set up Vista Page themes, buttons, and blocks to drive your Instagram audience to important web pages. Also, see Vista Page performance in reports.
- Employee Advocacy: Invite employees to publish Instagram posts about your company and their work experience. Then, track how each employee’s posts perform.
- Reports: Track performance of your social media strategy with reports, including social media performance, post performance, and competitor analysis. Then, create customized reports, schedule their delivery, and export them as PDFs.
If you want to see all features and what you get from each, read my Vista Social review.
Vista Social pros
- Detailed analytics reports
- Simple and robust post composer
- Robust collaboration features
- Easy to use
- Responsive customer support
- Intuitive mobile app
Vista Social cons
- Limited content curation
- Extra costs for add-ons like social listening and employee advocacy
Vista Social pricing
Vista Social’s plans start at $79 monthly ($64 on an annual plan) for 15 social profiles and 5 users. You get 2 months for free if you pay annually.
Visit Vista Social’s pricing page to see what you get on each plan.
2. Pallyy
Average Capterra rating: 4.7
Pallyy has many social media management features suited to solopreneurs and freelancers.
In the calendar, you can drag a file from the media library to a calendar slot to start creating an Instagram post.
Doing this will trigger the post composer, where you can access Instagram scheduling features like:
- Scheduling images, carousels, and reels
- Scheduling Instagram stories
- Tagging users, tagging locations, and adding up to 3 collaborators
- Adding the first comment
- Adding bio links to scheduled posts
- Cropping images
- Generating captions with AI
- Seeing the best time to post
If you want to maintain an Instagram aesthetic, the Instagram grid planner helps you achieve that by arranging scheduled posts.

Then, you can add bio link to scheduled posts. The link in bio feature allows you to add page buttons and mirror your Instagram grid to drive your audience to web pages.
Here are some key features of Pallyy:
- Post builder: Create and schedule posts on multiple social media platforms. Customize posts for each social network and preview them before scheduling.
- Social media calendar: See an overview of your monthly or weekly content. Also, import holidays of a country into your calendar for post inspiration.
- Social media inbox: Receive and reply to Instagram comments, messages, post mentions, and story mentions. Then, access similar features on Facebook, LinkedIn, Google My Business, and TikTok. Then, use automation to take an action, such as assigning messages to team members.
- Media library: Collect your Instagram images and videos into one place for easier scheduling.
- Teams: If you manage social media for multiple clients or business locations, create teams and add team members and social accounts.
- Social media analytics: See Instagram metrics like profile impressions, follower growth, top posts by engagement, and competitor metrics. Then, find metrics for Facebook and LinkedIn. Build customized reports with your selected metrics.
To dive into more details about Pallyy, read my Pallyy review.
Pallyy pros
- Affordable
- Robust scheduling features
- Social media inbox
- Great link in bio
- Easy to use
Pallyy cons
- No listening and content curation features
- Limited collaboration features
Pallyy pricing
Pallyy has a free plan. The Pay As You Go plan costs $25 monthly ($20 for an annual subscription) and comes with 1 user, 1 social set of 9 profiles, and unlimited posts.
Its Unlimited plan costs $199 monthly ($149 on an annual plan) and comes with unlimited social sets, posts, and users. Get 2 months for free when you go for an annual plan.
Pallyy has a 14-day free trial to test its features.
3. Later Social
Average G2 rating: 4.5
Average Capterra rating: 4.4
With many creator-focused features, Later unsurprisingly has robust Instagram scheduling features, including:
- Scheduling images, carousels, reels, and stories
- Getting hashtag suggestions
- Adding first comment
- Suggesting the best time to post
- Scheduling posts with the Later mobile app
- Replying reel comments
The AI caption generator is excellent at writing captions, and the Ideas feature can generate relevant ideas for weeks of content.

One of my favorite Later features is the link in bio, where you can add buttons and mirror your Instagram grid to drive your Instagram audience to web pages.
Here are some key features of Later:
- Post builder: Create and schedule posts for multiple social media networks. Customize posts for each social network and see the best time to post.
- Instagram grid planner: Plan your Instagram grid and bulk schedule posts in the visual planner.
- Social calendar: See a weekly or monthly overview of your content. Drag a media file to a calendar slot to schedule a post.
- Creator & Brand Collabs: Create a media kit and find influencer campaigns you can apply to. Then, track your active influencer campaigns, invitations, and applications.
- Media library: Upload media files to the library or collect files online. For example, you can collect user-generated content (UGC) by searching an Instagram profile or hashtag.
- Analytics and reporting: Track your Instagram campaign performance with metrics for audience, post performance, story performance, hashtags, and link in bio.
To learn more about what this tool offers, read my Later review.
Later Social pros
- Great for creators
- Creator collaboration
- Great link in bio feature
- AI post ideas
- Robust mobile apps
Later Social cons
- Underwhelming social inbox
- Limited collaboration features
- No listening feature
Later Social pricing
Later Social starts at $25 monthly ($18.75 on an annual plan) and comes with 1 user and 1 social set of 8 social profiles. You get a 25% discount when you subscribe to annual plans.
Later lets you try its features for free for 14 days.
4. SocialBee
Average G2 rating: 4.8
Average Capterra rating: 4.5
SocialBee is a robust tool in terms of scheduling and analytics, and this extends to Instagram scheduling.
In SocialBee, you can access these Instagram scheduling features:
- Schedule images, carousels, and reels
- Schedule stories
- Tag users, tag locations, and invite collaborators
- Add thumbnail to reels
- Add the first comment
- Get the best time to post suggestion
Then, you have the AI caption and image generator to help out when creating posts.
If you create many posts, the Instagram grid planner helps you preview your grid before posts go live.

However, planning and publishing Instagram posts consistently is a problem for many users. To eliminate this, you can use SocialBee’s social media copilot to create a posting plan for your business.
Some key features of SocialBee include:
- Post composer: Schedule and customize posts for multiple social media networks. Then, see a preview of your posts.
- Social media copilot: Provide a few details about your business, and social media copilot will deliver a social strategy, including the best social media channels, a posting plan, and generated posts.
- Schedule setup: Create a weekly posting plan for many content types across multiple social networks. This helps you create a similar amount of content weekly.
- Next posts: See all your scheduled posts for a week. You can also see your Instagram grid planner here.
- Inbox: Reply to Instagram messages, mentions, and post comments.
- Analytics: Track performance through page analytics, post analytics, and insights. You have access to metrics like reach, engagement, and audience demographics.
To see more of what SocialBee offers, read my SocialBee review.
SocialBee pros
- Excellent social content planning
- Robust scheduling
- Detailed analytics
- Competitor analysis
- Easy to use
SocialBee cons
- Limited collaboration features
- No link in bio tool
- Underwhelming mobile app
SocialBee pricing
SocialBee starts at $29 monthly ($24 on an annual plan), and you get 1 user, 1 workspace, and 5 social profiles. You also get 2 months for free if you pay annually.
SocialBee offers a 14-day free trial and a 30-day money-back guarantee.
5. Sprout Social
Average G2 rating: 4.4
Average Capterra rating: 4.4
Sprout Social provides traditional and advanced social media features for medium businesses and enterprises. So, if you want to schedule Instagram posts and use features like listening, employee advocacy, and influencer marketing, consider Sprout Social.
For Instagram scheduling, Sprout Social lets you:
- Schedule images, carousels, reels, and stories
- See post preview and add thumbnail to reels
- Add first comment
- Add link in bio to the post
- Use AI Assist to create captions
- Use optimal send times to publish posts at the right time
- Add an Instagram post to workflows if you need approval before publishing
- Use the Instagram grid planner to plan your content
Then, SproutLink in bio lets you drive web traffic from Instagram by mirroring your Instagram grid and linking Instagram posts to web pages.

Once you publish posts, Sprout Social provides metrics to track the performance of organic and paid posts.
Sprout Social offers key features like:
- Post composer: Write captions and upload media from multiple sources. Before scheduling, see a post preview and the optimal publishing time.
- Publishing: Plan and organize your content with list, week, and month views. Then, filter posts according to profiles, post types, and tags. You can also bulk upload posts and use AI Assist to create captions.
- Smart inbox: Reply to Instagram comments, messages, story replies, and mentions. Also, tag messages to organize them and assign interactions to team members.
- Reviews: Reply to reviews on sites like Google My Business, Yelp, Trustpilot, Tripadvisor, and Glassdoor. Also, see a review’s sentiment, message intent, and a response recommendation.
- Reports: Track post engagement, follower growth, story analytics, and hashtags. Then, see Instagram competitors reports to put your performance in perspective.
To see more features and deeper details about each, read my Sprout Social review.
Sprout Social pros
- Easy to use
- Extensive scheduling options
- Robust reporting capabilities
- Social media customer support features
- Social listening
- Responsive customer support
- Robust mobile app
Sprout Social cons
- Expensive for regular users
- Inability to customize posts for multiple social networks in the post composer
Sprout Social pricing
Sprout Social starts at $199 per seat monthly and comes with 5 social profiles.
You get a 30-day free trial to try its plans.
6. ContentStudio
Average G2 rating: 4.6
Average Capterra rating: 4.7
ContentStudio is popular for content curation, influencer discovery, and extensive scheduling.
In terms of Instagram scheduling, ContentStudio lets you:
- Schedule images, carousels, reels, and stories.
- Tag friends, companies, and locations in posts
- Add collaborators to posts
- Add the first comment
- Generate hashtags
- See the best time to post
- Bulk upload Instagram posts
Then, the Instagram grid planner lets you preview your scheduled posts and arrange them to achieve a specific aesthetic.

If you do influencer marketing on Instagram, ContentStudio lets you find influencers based on criteria like keyword, location, and type.
- Composer: Create social posts, blog posts, and automation recipes in the Composer. Use the AI assistant to find content around the web to share.
- AI caption generator: Use criteria like the number of words, voice tones, hashtags, and emojis to create captions. Then, use AI to create images for your posts.
- Discover: Follow content sources and find content from relevant industry sources to share on your account. Then, find influencers on Instagram, Twitter (X), and YouTube to collaborate with during campaigns.
- Inbox: Reply to Instagram messages, post comments, and ad comments. Then, tag, leave instructions for, or assign interactions to team members.
- Planner: Plan and organize your weekly or monthly content with various views and filters.
- Analyze: Get AI insights for performance, track audience engagement, and see page metrics. Then, schedule reports for various social channels to deliver at specific times weekly or monthly.
To learn more about this tool, read my ContentStudio review.
ContentStudio pros
- Easy to use
- Robust post composer
- Content curation
- Influencer discovery
- Competitive analysis
- Mobile app and Chrome extension
ContentStudio cons
- No listening feature
- Connecting X (Twitter) is complicated
ContentStudio pricing
ContentStudio starts at $29 monthly ($19 on an annual plan) and comes with 1 user, 1 workspace, and 5 social accounts. You get 3 months free when you buy an annual plan.
Start a 14-day free trial to see how it fits your needs.
7. Dash Social
Average G2 rating: 4.7
Average Capterra rating: 5
Like Sprout Social, Dash Social is another Instagram scheduling tool for medium businesses and enterprises.
In terms of Instagram scheduling, you can:
- Schedule images, carousels, and reels
- Schedule Instagram stories
- Add first comment
- Tag people, location, and products
- Invite collaborators
If you want to collaborate with influencers, Dash Social lets you find influencers, manage campaigns, and track performance.

Likeshop, Dash Social’s popular link in bio tool, helps you drive Instagram audience to web pages through buttons and mirrored Instagram posts. This feature is especially useful for ecommerce businesses.
After publishing Instagram posts, Dash Social lets you track post, page, and link in bio performance.
Some key features of Dash Social are:
- Scheduler: Plan your content and see the best time to post. Use Vision, Dash Social’s AI technology, to determine photos and videos likely to perform well.
- Analytics: Track your performance with important social media metrics. Then, benchmark your metric against competitors’ and customize reports to include your preferred metrics.
- Community management: Reply to comments and messages on Instagram, Facebook, TikTok, Twitter, and YouTube. Track sentiments of messages and set message rules to manage your inbox.
- LikeShop: Drive traffic from Instagram and TikTok. Use Dash Social’s analytics to track bio page performance.
- Creator Management: Find influencers, manage influencer campaigns, and see how each creator impacts your brand’s earned media value.
- Team collaboration: Tag and communicate with team members when scheduling posts.
Dash Social pros
- Advanced analytics
- Unlimited users on every plan
- Easy to use
- Robust link in bio
- Influencer marketing
- Responsive customer support
Dash Social cons
- Expensive for regular users
- No community management for the lowest plan
Dash Social pricing
Dash Social starts at $499 monthly, and comes with 1 social set and unlimited users.
Visit Dash Social’s pricing page to see what each plan offers.
Conclusion
The right Instagram scheduler will help you execute many Instagram tasks without spending hours on Instagram daily.
This will save you hours of mindless Instagram scrolling and empower you to spend more time on other important business tasks.
So, prepare a list of your important needs in terms of Instagram management.
Then, screen this list to find the best Instagram schedulers for your needs.
Disclosure: When you buy something through one of the links on our site, we may earn an affiliate commission. We only recommend products we use and/or believe will deliver value to you.
Scott enjoys geeking out over marketing tools and writing about them. When he's not writing, he likes watching his favorite team, the New England Patriots.
