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Sendible is one of the most popular social media management tools.
If you’re shopping for a tool, you’ve probably heard about it from someone or seen it online.
But how exactly does it help you manage social media?
This is what this Sendible review will dive into.
You’ll see its features, benefits, pros, and cons. And how well it works for teams and individuals.
So, let’s get into it.
Sendible Review
Summary
Sendible is a robust tool for social media managers. While it lacks some features, it executes the core features of social media management excellently.
Who is Sendible for?
Sendible is a great tool for social media managers or people who create social campaigns for clients.
It’s easy to use for most people and provides the core features for social media scheduling and engagement.
However, it lacks features like link in bio, AI caption writer, and Pinterest integration. If you really need these, you may have to look beyond Sendible.
For alternative tools, consider ContentStudio and Vista Social.
Want to explore Sendible to learn more?
Let’s move on.
Sendible key features
Sendible publish
In the publish section, you’ll find your social media calendar.
The calendar provides an overview of your posts for a month, week, or day.
Apart from that, you’ll see posts in categories like scheduled, queues, and drafts.
If you want post ideas, you can check the holidays box to see the holidays on each day.
Another option you get here is the team member and profile filter. This lets you see posts in a specific account or for a client.
There is also the tasks section to keep track of activities assigned to you or team members.
Finally, you can use the “Compose” button or click on a specific day in the calendar to create a social media post. Alternatively, the bulk scheduling feature lets you schedule many posts at once.
One of the things I like most about Sendible is that the tool has many features without sacrificing usability. With its simple interface, you can access many features without breaking a sweat.
Sendible post composer
The post composer provides an interface to create and schedule your social media posts.
It has many features while being as easy to use as creating a caption on Instagram.
In the post composer, you can select the social accounts you want to publish to and write social media captions. However, I didn’t see an AI caption writer here, which some of Sendible’s competitors offer.
That said, Sendible lets you access RSS feeds from your composer if you want to publish curated content.
Beyond creating captions, you can edit them for different social platforms. This includes text, images, and unique settings.
You can upload images, videos, and PDFs from your computer. Then, there are more options like Canva, Google Drive, Giphy, Pexels, YouTube, and more.
Sendible has an image editor to add effects and customize images to the recommended sizes for each social platform.
Once you complete a post, you can see its preview on different platforms.
Then, you can schedule the post, add it to a queue, or save it as a draft. You can also see the best time to publish your post. If this is an evergreen post, Sendible allows you to set up a repeat post at your preferred interval.
Finally, if you work with clients or a boss, you can send the post for approval.
While the post composer has many features, it’s easy for anybody to navigate.
Sendible activity
Social media campaigns go beyond creating and publishing posts. You also have to engage with your audience.
And this is where the activity comes in.
Sendible activity contains the priority inbox and social feeds.
In the priority inbox, you’ll see messages sent to your Facebook, Instagram business accounts, LinkedIn company pages, and YouTube accounts.
Likewise, the social feeds show your Facebook page, Instagram business account, and LinkedIn company page posts. Here, you can see and reply to comments on your posts.
Beyond these, you can assign interactions to team members. This is useful if you want to assign interactions to customer support reps who handle various aspects of your business.
Overall, the activity lets you engage with people who comment on posts or send messages to you.
Sendible content
If you need to publish a lot of content on social media, your brand content may be insufficient.
But with curated content, you can fill your publishing queue with relevant posts to engage your audience.
Sendible content provides curated content to feature on your pages. This section contains the “RSS feeds” and “My content.”
In the RSS feeds, you can add curated feeds in a relevant industry. However, if your favorite feeds are missing, you can add them manually.
After doing this, you can track content from favorite industry sources and share relevant content pieces with your audience.
Another option is to save content pieces in “My content” for future use.
Another feature I like here is the RSS auto poster. With this feature, you can automatically publish posts from a particular RSS feed.
Let’s say you want to share your blog posts automatically on social media, all you have to do is add your blog feed and then create an RSS auto poster for it.
And you can also set up your RSS auto poster to let you review posts before they’re shared.
Generally, the content section provides curated content to ensure you fill your publishing queue consistently.
Sendible collaboration
If you run a social media team or work for clients, you may need to add them to your account for various reasons.
Sendible provides social media collaboration features to make that possible.
You can add new users to your account as team members, clients, or admins. Each user has default permissions, as I’ll explain later in the review.
But beyond that, Sendible lets you set up more permissions for each user.
You can also select which social accounts a user will have access to. This is useful if you want to add multiple clients to your account.
Once you add team members to your account, you can see their dashboard.
Sendible also lets you assign interactions to team members in your inbox and send posts to clients for approval before publishing.
Then, on your calendar, you can filter posts according to team members.
These collaboration features ensure you can create social campaigns with other people.
Sendible reports
Creating social media posts is a means to an end.
The end being brand awareness, web traffic, lead generation, or other goal you set for your social media campaign.
To track your performance against these goals, you need hard numbers. And that’s where Sendible reports come in.
Sendible reports provide analytics for Facebook, Instagram, LinkedIn, and YouTube. You can dive into each social platform to see your account metrics.
You also get Google Analytics, which shows the impact of your social media posts on web traffic.
These reports provide metrics about post engagement, publishing, audience growth, and audience demographics.
Then, Sendible lets you build analytics reports with your preferred metrics. So, if you publish social media content for clients, reports can show the results of your campaigns.
Apart from understanding your performance, reports also reveal improvement opportunities.
Overall, Sendible reports have an easy interface and provide information about your campaigns.
Sendible Chrome extension
Imagine reading a gripping blog post online.
This post is so insightful, and your audience will learn a lot from it.
Well, the Sendible Chrome extension lets you share it without leaving the page.
Apart from its ease, the Sendible extension saves time, as you don’t need to log in to your Sendible account to share.
Even better, Sendible provides a link in your account that takes you to the Chrome extension page to download it. So, it’s easy to add it to your browser.
How to manage social media with Sendible
How to create and schedule social media posts with Sendible
To create a social media post on Sendible, click “Compose” at the top right corner of your dashboard. You can also click on a specific date in the calendar.
Once you do that, the caption box will pop up. Here, you can select social profiles and type your caption.
Initially, the post composer is small, but you can expand it at the top right corner.
Once you enter your caption, you can now customize the caption for each social media platform.
As you do this, Sendible tells you if there’s a problem with any channel. For example, Sendible tells me I’ve not added media for Instagram, and the caption is over the character limit for Twitter.
After doing this, you can upload media files through the attachment icon. Click the attachment icon, and you’ll see the option to upload a file from your computer.
But beyond that, you can upload from a URL, media library, cloud, search, or YouTube.
The cloud option lets you upload media from Google Drive and Dropbox, while the search tab lets you find images in Giphy, Pexels, and Flickr.
Note that for YouTube, you can only embed videos you uploaded to your YouTube channel.
Another interesting option here is the Canva integration.
Sendible already shows some design options in the Canva tab. Here, I selected an Instagram post.
Doing this will open up the Canva interface for your design.
After creating your image, you can add it to the post.
Sendible has an editor that allows you to add filters, text, stickers, and transform images and videos.
For example, Sendible notified me to change the image resolution to LinkedIn’s recommended size.
Apart from adding media, you also have the option to add content from your RSS feeds or content you’ve added to Sendible.
To access this content, click on the book icon below the caption box.
Once you set up your posts, you need to see how they look to your audience. All you have to do is click the eye icon to see the preview for each platform.
Below your caption box, you’ll find the publishing options.
For example, you can upload your posts in bulk and add custom URL parameters to them.
Another option is to add your post to a publishing queue.
Then, you can schedule to publish at a time. Sendible can also help you find an optimal time to publish your posts.
For evergreen posts, you can set them to publish in the future at your preferred intervals.
Once you complete this, you can schedule your post.
But if you want your client or boss to approve the post, send it for approval. Here, you can select a user and leave a note about the social post.
If you want to schedule many posts, you’ll find the bulk scheduling feature handy.
To use this feature, click the bulk scheduling icon beside the compose button in any section.
Doing this will trigger the bulk scheduling interface.
Here, you can enter your messages and other information about your social media post. Alternatively, you can upload a CSV file of your posts.
Once you finish the setup, import the schedule into your calendar or for approval.
Now, you’ve successfully created and scheduled a post on Sendible.
How to find and publish content in Sendible
To find and share curated content on your social media accounts, click “Content” at the top bar of your Sendible dashboard.
Doing this will take you to a new page where you have the RSS feeds and My content sections.
In the feeds section, you’ll see content from the RSS feeds you’ve added.
To add a new feed, hover on “New Feed” at the top right corner of your page. Then, you’ll see the option to add publications and blogs or import feeds.
Here, I selected “Publications & Blogs.” This launched a popup to add an RSS feed URL or select curated feeds by topic.
You can explore the curated feeds according to your topics of interest. I explored social media and marketing.
Unfortunately, I found less than 20 feeds in the 2 topics I checked. So, you likely won’t find all your favorite sources.
In this case, you’ll have to add RSS feed URLs manually.
You can also save content to the “My Content” section.
If you want to share automatically from an RSS feed to your social profiles, click “New Auto Post” at the top right corner.
Before doing this, ensure you’ve added and selected the RSS feed.
The RSS Auto Poster provides options to publish from an RSS feed.
You can select the profile to post to, update frequency, publish status, and more.
When you finish the setup, click “Save.”
The RSS feeds serve curated content you can publish to engage your audience.
How to collaborate with team members/clients
To collaborate with team members or clients, you have to add them to your account.
To add a new user, click the dropdown at the top right or top left corner. Then, click “Manage Users” or “New User.”
If you click “Manage users,” Sendible will take you to the users’ page where you can create a new user. Click “New User” to begin.
Doing this will pop up a form to set up the details of your collaborator. Here, you have 3 options for a new user:
- Team member: This user has access to every social account their manager manages. So, multiple team members can access similar accounts if they share the same manager.
- Client: This user has access to their accounts. So, if you manage multiple clients, this helps to separate their social accounts.
- Admin: This user can create and manage users. They can also manage your company and subscription settings.
In the account section, you can enter the new user’s name, email, username, and password.
But beyond that, there are other sections. For example, in the workflow section, you can select a user’s manager, permissions, and need for approval before publishing.
Once you finish the setup, click “Create User.”
On the next page, you can select the profiles to share with this user. So, if you have multiple clients, this is where you share each client’s accounts with them.
Then, click “Save.”
After this step, you can share the email and password with your client or team member for account access.
Other than that, Sendible lets you see the user’s dashboard.
To do that, click “My dashboard” at the top left corner of your page and select the user.
After adding a user, there are a few actions they can take. A team member can create and schedule social posts.
You can send a post to a team member or client for approval.
In the activity feed, you can assign posts, interactions, and messages to a team member. Sendible lets you leave a note for instructions.
With these collaboration options, Sendible ensures you can collaborate with team members and clients for social publishing.
Sendible pros and cons
Sendible pros
- Easy to use
- Extensive features
- Robust post composer
- Detailed analytics reports
- Collaboration
Sendible cons
- No Pinterest scheduling
- No AI caption writer
- Outdated mobile app
- No link in bio feature
Sendible customer support
Sendible offers customer support through:
- Knowledge base
- Product tours
- In-app prompts
- Contact form
If you face any issues while using Sendible or have any questions about the plans, you can use any of these support channels.
Sendible pricing
Sendible has 5 pricing plans:
- Creator: This plan comes with 1 user, 6 social profiles, unlimited scheduling, and reporting. The Creator plan costs $29 monthly ($25 on an annual plan).
- Traction: With this plan, you get 4 users, 24 social profiles, team collaboration, approval, client dashboards, and user management. The Traction plan costs $89 monthly ($76 on an annual plan).
- White Label: This plan comes with 10 users, 60 social profiles, automated client reporting, custom branding & domain, and an account manager. The White Label plan costs $240 monthly ($204 on an annual plan).
- White Label +: This plan gives you 100 users, 300 social profiles, customized number of users & profiles, optional SSO, and a dedicated customer success rep. The White Label + plan costs $750 monthly ($638 on an annual plan).
- Custom plan: For this plan, you have to talk to the Sendible team to customize the features for your business. This will also determine the cost.
You can visit Sendible’s pricing page to see more details about each plan before trying it.
The two lowest plans allow a 14-day free trial, while you can book a demo for the other plans.
Frequently Asked Questions (FAQs) about Sendible
How much does Sendible cost?
Your costs will depend on your subscription plan. The Creator plan costs $29 monthly, the Traction plan costs $89 monthly, the White Label plan costs $240 monthly, and the White Label + plan costs $750 monthly.
Does Sendible have a free plan?
No, Sendible doesn’t have a free plan. But you can go through a 14-day free trial before paying for any of the paid plans.
Which social media platforms does Sendible support?
Sendible supports Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok, and Google Business.
Does Sendible have a mobile app?
Yes, but it’s outdated. I couldn’t download the sendible app for Android, nor did I find one for iOS. So, don’t expect to find an app.
Does Sendible have analytics?
Yes, Sendible provides analytics through its reports. You can get analytics reports for Facebook, Instagram, LinkedIn, and YouTube.
There’s also Google Analytics report to see how social media drives traffic to your website. Lastly, you can build reports with your preferred metrics.
Can I schedule posts in bulk on Sendible?
Yes, bulk scheduling is available on Sendible. You can enter the details for multiple posts or upload a CSV file.
Can I schedule Facebook stories on Sendible?
No, you can’t schedule Facebook stories on Sendible. However, you can schedule reels and videos to your Facebook pages and groups.
Can I cancel my Sendible account subscription?
Yes, you can cancel your account in the Sendible subscription page. Sendible will provide important information about your cancellation. Alternatively, you can pause your account if you don’t need it for a while.
Is Sendible suitable for social media teams?
Yes, Sendible works for social media teams. You can add users as team members or clients. Then, you can assign tasks to them or send posts for approval.
Is Sendible suitable for individuals?
Yes, Sendible works for individuals. You get many scheduling features in an easy-to-use interface.
Conclusion
Sendible is a robust social media management tool.
But in addition to its extensive features, it’s easy to use for any social media user.
Should you buy it?
If you don’t need link in bio, AI caption writer, or Pinterest integration, Sendible will meet your expectations.
That said, you may need to use the tool before making a final decision.
So, try Sendible for 14 days to decide if it has the features to manage social media for your business.
Samuel writes long-form guides to help businesses and entrepreneurs achieve better results from their marketing activities. He also writes for marketing and SaaS companies that want more leads and customers. Get in touch with him to discuss your content needs.