You don’t always need an influencer with 3 million followers to promote your products.
Because they can be expensive and a bad fit for your ideal audience.
TikTok
How to Find Influencers Who Drive Healthy ROI
With millions of influencers on social media, it’s hard to select a few that fit your business’s needs and deliver positive returns.
Story-driven Social Campaigns: How to Engage and Influence Your Audience to Take Action
For thousands of years, stories have been the most authentic way of spreading ideas, including marketing ideas.
Whether you sell to Americans, Europeans, or Asians, great stories can trigger their emotions and influence them to take a desired action.
TikTok Marketing Examples: 11 Brands Killing It
No matter your business, you can’t afford to bore your audience on TikTok.
Otherwise, you’ll get no love on the platform.
Duolingo Social Media Marketing: How The Brand Amassed Over 31 Million Followers
I first heard of Duolingo many years ago but paid no attention to it.
However, that changed when I watched a TED talk by Luis von Ahn, co-founder and CEO of Duolingo, in 2023.
How to Find TikTok UGC Creators Who Sell Thousands of Products
Do a TikTok search, and you’ll literally find thousands of TikTok UGC creators.
But picking the right creators is different from throwing a dice and going with whatever number you get.
Black Friday Social Media Strategy: How to Attract More Shoppers
Your Black Friday social media strategy should compel shoppers to add your products to their shopping list.
And convincing them goes beyond just throwing in a discount.
How to Do a Giveaway on TikTok: 9 Practical Steps
You’ve heard about all the benefits of running a TikTok giveaway.
And you want some of them for your business.
17+ Practical TikTok Giveaway Ideas to Achieve Marketing Goals
Your TikTok giveaway doesn’t have to be boring.
And you can inject a large dose of fun into it with the right TikTok giveaway idea.
How to Schedule Posts on TikTok When You’re Drowning in Work
You can’t be on TikTok all day, even if you’re a social media marketer.
After all, you have to research, create content, and publish on other social media platforms.
TikTok Content Calendar: How to Plan and Publish Consistently Without Burnout [+ Template]
A TikTok content calendar can save you from racking your brain when it’s time to publish content on TikTok.
Even more, it can help you publish content consistently to achieve intended TikTok marketing results.
9 Powerful Link in Bio Tools to Drive Tons of Traffic to Your Business Pages
You’ve heard that link in bio tools will help you drive more people from Instagram and TikTok to your website pages.
And all with a single link on your profile.
But which link in bio tool will work best for your business?