Search intent is the reason a searcher puts a keyword in Google. It explains what type of information the searcher is looking for.
But as simple as it sounds, understanding search intent deeply is hard.
Samuel Olumide
Why Are My SaaS Blog Posts Struggling to Rank on Google? 8 Reasons and What to Do
Your blog posts should be ranking for thousands of keywords.
And these rankings should be driving tens of thousands of organic traffic.
TikTok Marketing Examples: 11 Brands Killing It
No matter your business, you can’t afford to bore your audience on TikTok.
Otherwise, you’ll get no love on the platform.
7 Giveaway Mistakes That Will Waste Your Money And Business Opportunities
You’ve gotten your giveaway prize and are excited to launch your giveaway.
But you need to watch out for these giveaway mistakes that can waste your money and time.
7 Best Sprinklr Social Alternatives That Won’t Burn a Hole in Your Pocket
Sprinklr is a powerful tool, and many enterprises will like its capabilities.
But even with these, there are deal breakers that can get you running for the exits.
Duolingo Social Media Marketing: How The Brand Amassed Over 31 Million Followers
I first heard of Duolingo many years ago but paid no attention to it.
However, that changed when I watched a TED talk by Luis von Ahn, co-founder and CEO of Duolingo, in 2023.
How to Find TikTok UGC Creators Who Sell Thousands of Products
Do a TikTok search, and you’ll literally find thousands of TikTok UGC creators.
But picking the right creators is different from throwing a dice and going with whatever number you get.
The Mere Exposure Effect in Marketing: First, Be Known
If you were to buy a car tomorrow, which brand would you buy?
If you actually buy a car tomorrow, the brand you just thought of has an advantage over others.
Because you already know that brand.
7 Best Publer Alternatives to Raise Your Social Management Results
Do you want to move on from Publer?
Or you just need to consider all your options before picking a social media management tool?
Is TOFU Content Dead in The Age of AI?
You can barely go a day without hearing about AI in content.
And that’s because of a single reason:
AI has disrupted content marketing.
Sprout Social Review 2025: The Best Tool for Advanced Social Management?
One thing that comes up often when people discuss Sprout Social is the cost.
Is it worth the cost?
Ahrefs Content Marketing Strategy: 5 Lessons From a $100M+ SaaS Strategy
Every day, thousands of SEOs go into their Ahrefs account to research keywords, track search rankings, and improve search marketing efforts.
On their own, Ahrefs features can convince any SEO that using the tool is the only right decision.
7 Ways to Raise Your SaaS Blog Content Quality to Attract Loyal Readers
No brand ever gets to the peak of content quality.
Every day, brands take step after step to push their content quality a bit higher.
And your SaaS brand must always be on this journey too.
Write Engaging Content: 6 Lessons I Learned From Successful YouTubers
Engaging content is a buzzword in marketing.
Many people claim they create it, but only a few actually do. And the few who create it hook their audience like magic.
SocialBee Review 2025: The Social Scheduling and Analytics Champion?
SocialBee is a popular social tool among marketers.
But will it meet your scheduling needs?
This SocialBee review will answer that question.
13+ Instagram Holiday Marketing Ideas to Sell More Products
Holidays bring happiness.
And part of the joy of holidays is spoiling yourself and giving to others.
9 Instagram Takeover Examples You Can Copy [+ Tips]
Instagram takeover examples can inspire your next takeover.
Even more, they’ll teach you how to do successful Instagram takeovers.
6 Best Social Media Inbox Tools 2025: Features & Pricing
Social media inbox tools bring your interactions on multiple social media networks to one place.
This means you won’t lose breath running around social platforms to reply one more comment.
Consensus Content And How to Beat AI Overviews
Consensus content used to be a great way to attract loads of web traffic.
But artificial intelligence (AI) is now eating into that traffic.
75+ Fashion Influencers on Instagram: Keep Up With The Latest Styles
Fashion influencers on Instagram determine much of what you see on the streets.
They promote products, show off styles, and deliver tips to ensure you make a statement with your outfits.