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TikTok

How to Find Influencers Who Drive Healthy ROI

September 25, 2025 by Samuel Olumide

With millions of influencers on social media, it’s hard to select a few that fit your business’s needs and deliver positive returns. 

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Categories Instagram, Social Media, TikTok Tags Instagram, TikTok Leave a comment

Story-driven Social Campaigns: How to Engage and Influence Your Audience to Take Action

September 3, 2025 by Samuel Olumide

For thousands of years, stories have been the most authentic way of spreading ideas, including marketing ideas.

Whether you sell to Americans, Europeans, or Asians, great stories can trigger their emotions and influence them to take a desired action. 

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Categories Instagram, Social Media, TikTok Tags Instagram, social media, TikTok Leave a comment

TikTok Marketing Examples: 11 Brands Killing It

April 28, 2025 by Samuel Olumide

No matter your business, you can’t afford to bore your audience on TikTok.

Otherwise, you’ll get no love on the platform.

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Categories TikTok Tags TikTok Leave a comment

Duolingo Social Media Marketing: How The Brand Amassed Over 31 Million Followers

September 17, 2025 by Samuel Olumide

I first heard of Duolingo many years ago but paid no attention to it.

However, that changed when I watched a TED talk by Luis von Ahn, co-founder and CEO of Duolingo, in 2023.

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Categories Social Media, TikTok Tags social media, TikTok Leave a comment

How to Find TikTok UGC Creators Who Sell Thousands of Products

April 4, 2025 by Samuel Olumide

Do a TikTok search, and you’ll literally find thousands of TikTok UGC creators.

But picking the right creators is different from throwing a dice and going with whatever number you get.

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Categories Social Media, TikTok Tags TikTok Leave a comment

11 Influencer Collaboration Ideas to Skyrocket Product Sales

September 18, 2025 by Samuel Olumide

If a company like Coca-Cola wants more publicity, then your business needs it too.

And influencers can deliver all the publicity you want.

But there’s more.

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Categories Instagram, Social Media Tags influencer marketing, Instagram, TikTok Leave a comment

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