One of the most common questions I get from potential clients is, “What’s your blog writing process?”
And I understand why potential clients ask this.
SaaS Content
Understanding Search Intent: How to Read Searchers’ Minds Like an Open Book
Search intent is the reason a searcher puts a keyword in Google. It explains what type of information the searcher is looking for.
But as simple as it sounds, understanding search intent deeply is hard.
Why Are My SaaS Blog Posts Struggling to Rank on Google? 8 Reasons and What to Do
Your blog posts should be ranking for thousands of keywords.
And these rankings should be driving tens of thousands of organic traffic.
Is TOFU Content Dead in The Age of AI?
You can barely go a day without hearing about AI in content.
And that’s because of a single reason:
AI has disrupted content marketing.
Ahrefs Content Marketing Strategy: 5 Lessons From a $100M+ SaaS Strategy
Every day, thousands of SEOs go into their Ahrefs account to research keywords, track search rankings, and improve search marketing efforts.
On their own, Ahrefs features can convince any SEO that using the tool is the only right decision.
7 Ways to Raise Your SaaS Blog Content Quality to Attract Loyal Readers
No brand ever gets to the peak of content quality.
Every day, brands take step after step to push their content quality a bit higher.
And your SaaS brand must always be on this journey too.
Write Engaging Content: 6 Lessons I Learned From Successful YouTubers
Engaging content is a buzzword in marketing.
Many people claim they create it, but only a few actually do. And the few who create it hook their audience like magic.
Topic Clusters for SaaS: How to Dominate Hundreds of Profitable Product Keywords
You’ve heard that creating topic clusters beats targeting individual keywords.
And you’re ready to create topic clusters that rank for hundreds of keywords.
But are topic clusters worth all the hype?
How to Write Engaging Long-form Content For Your SaaS Blog
At least 70% of the posts I’ve written for clients and this blog are long-form content.
This translates to hundreds of long-form blog posts.
Some of them were bad, some good, and some great.
How to Create High-converting Product-led Content For Your SaaS Company
Think about the first time you visited a particular blog.
You just clicked through a headline on Google search results or LinkedIn.
Because, even though you’ve never visited this site, the headline promised to solve a problem.
How to Grow Your SaaS Blog to Deliver Consistent Leads And Users
You’ve heard how a SaaS blog can turn total strangers into loyal customers.
And because of that, you’ve put a lot of effort into writing and publishing content you think your ideal audience will love.
But there’s a problem.
How to Run SaaS Webinars That Drive Signups
SaaS webinars can remove the doubt between your prospects and the sale.
You can show your product’s real-life use cases and interact with prospects who are seriously considering signing up for your product.
But how do you run SaaS webinars that hit these goals?
11 Outstanding SaaS Content Marketing Examples You Can Learn From
Since every business invests in it, SaaS content marketing has gotten fiercely competitive.
How do you stand out when you’re competing with people who understand the nitty-gritty of content marketing?
It will take a lot of effort and attention to the little details.
SaaS Content Strategy: How to Educate, Captivate & Convert Paying Users
Having a SaaS content strategy isn’t a shortcut to writing a 3,000-word guide in 30 minutes.
And it won’t get you to rank number 1 for your main product keywords tomorrow.
So, what can a SaaS content strategy help you achieve?