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Social Media

10 Social Content Formats to Drive More Engagement

October 9, 2025 by Samuel Olumide

Attracting engagement is one of the biggest worries for anyone creating social media content.

Will people like it? Will they like, comment, and share it?

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Categories Social Media Tags social media Leave a comment

7 Feature-packed Planable Alternatives to Try in 2025

October 6, 2025 by Scott Oliver

Planable is a good and easy-to-use social media management tool.

However, it struggles with problems like:

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Categories Social Media, Social Media Management Tools, Tools Tags reviews, social media Leave a comment

7 Best Publer Alternatives to Raise Your Social Management Results

October 6, 2025 by Scott Oliver

Publer is an easy-to-use and affordable tool.

However, it lacks some features (like social media inbox) that can help you manage social media more effectively.

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Categories Social Media, Social Media Management Tools, Tools Tags tools Leave a comment

How to Find Influencers Who Drive Healthy ROI

September 25, 2025 by Samuel Olumide

With millions of influencers on social media, it’s hard to select a few that fit your business’s needs and deliver positive returns. 

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Categories Instagram, Social Media, TikTok Tags Instagram, TikTok Leave a comment

Pallyy Review 2025: The Best Social Media Tool For Solopreneurs?

October 2, 2025 by Scott Oliver

Pallyy offers extensive social media management features for the price of a pizza.

But how well does it work when managing social media activities?

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Categories Reviews, Social Media, Tools Tags reviews, social media Leave a comment

Micro-influencer Marketing: How to Drive Big Results With Small Creators

September 25, 2025 by Samuel Olumide

You don’t always need an influencer with 3 million followers to promote your products.

Because they can be expensive and a bad fit for your ideal audience.

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Categories Instagram, Marketing, Social Media, TikTok Tags social media Leave a comment

6 Ultimate Instagram KPIs to track for your business [+ Tools]

September 10, 2025 by Samuel Olumide

Instagram marketing content should contribute to your business’s goals.

And tracking your Instagram KPIs is the best way to know if the time, effort, and budget put into creating content is worth it.

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Categories Instagram, Social Media Tags Instagram Leave a comment

Vista Social Review 2025: The Giant Killer Social Management Tool?

September 26, 2025 by Scott Oliver

Hunting for a social media management tool will always throw up many options.

And while products like Hootsuite and Sprout Social are popular options, it’s easy to miss out on capable tools that are not in the spotlight.

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Categories Link in bio tools, Reviews, Social Media, Social Media Management Tools, Tools Tags reviews, social media Leave a comment

Story-driven Social Campaigns: How to Engage and Influence Your Audience to Take Action

September 3, 2025 by Samuel Olumide

For thousands of years, stories have been the most authentic way of spreading ideas, including marketing ideas.

Whether you sell to Americans, Europeans, or Asians, great stories can trigger their emotions and influence them to take a desired action. 

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Categories Instagram, Social Media, TikTok Tags Instagram, social media, TikTok Leave a comment

How to Balance Evergreen and Trending Social Content Without Hurting Your Business Goals

August 25, 2025 by Samuel Olumide

You want to jump on trends, go viral, and attract a bigger audience.

But you also need evergreen content to build trust with your audience so that they want to buy your products.

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Categories Social Media Tags social media Leave a comment

How AI Can Save You Hours of Social Content Creation Time Without Sacrificing Quality

August 19, 2025 by Samuel Olumide

Combining your daily job with social media posting can burn you out fast.

Yet, showing up consistently on social media has become critical to reaching ideal customers or even building a personal brand.

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Categories Social Media Tags social media Leave a comment

How to Create Professional Instagram Posts With Canva

August 11, 2025 by Samuel Olumide

Creating Instagram content for your business requires various content types to keep followers engaged.

But if you’re like me, you probably lack design skills or the motivation to design a new image from scratch.

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Categories Instagram, Social Media Tags Instagram, social media Leave a comment

6 Social Scheduling Mistakes That Can Hurt Your Reach And Reputation

July 1, 2025 by Samuel Olumide

You’ve been publishing a lot of content on multiple social media networks through scheduling.

Now, you save many hours weekly that you can commit to other important business activities.

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Categories Social Media Tags social media Leave a comment

7 Best Sprinklr Social Alternatives That Won’t Burn a Hole in Your Pocket

July 11, 2025 by Samuel Olumide

Sprinklr is a powerful tool, and many enterprises will like its capabilities. 

But even with these, there are deal breakers that can get you running for the exits. 

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Categories Reviews, Social Media Tags reviews, social media Leave a comment

Duolingo Social Media Marketing: How The Brand Amassed Over 31 Million Followers

September 17, 2025 by Samuel Olumide

I first heard of Duolingo many years ago but paid no attention to it.

However, that changed when I watched a TED talk by Luis von Ahn, co-founder and CEO of Duolingo, in 2023.

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Categories Social Media, TikTok Tags social media, TikTok Leave a comment

How to Find TikTok UGC Creators Who Sell Thousands of Products

April 4, 2025 by Samuel Olumide

Do a TikTok search, and you’ll literally find thousands of TikTok UGC creators.

But picking the right creators is different from throwing a dice and going with whatever number you get.

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Categories Social Media, TikTok Tags TikTok Leave a comment

Sprout Social Review 2025: The Best Tool for Advanced Social Management?

October 2, 2025 by Samuel Olumide

One thing that comes up often when people discuss Sprout Social is the cost.

Is it worth the cost?

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Categories Link in bio tools, Reviews, Social Media, Social Media Management Tools Tags reviews, social media 2 Comments

SocialBee Review 2025: The Social Scheduling and Analytics Champion?

October 2, 2025 by Samuel Olumide

SocialBee is a popular social tool among marketers.

But will it meet your scheduling needs?

This SocialBee review will answer that question.

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Categories Reviews, Social Media, Social Media Management Tools Tags reviews, social media Leave a comment

6 Best Social Media Inbox Tools 2025: Features & Pricing

August 15, 2025 by Samuel Olumide

Social media inbox tools bring your interactions on multiple social media networks to one place.

This means you won’t lose breath running around social platforms to reply one more comment.

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Categories Social Media Tags social media Leave a comment

Black Friday Social Media Strategy: How to Attract More Shoppers

September 18, 2025 by Samuel Olumide

Your Black Friday social media strategy should compel shoppers to add your products to their shopping list.

And convincing them goes beyond just throwing in a discount.

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Categories Instagram, Social Media, TikTok Tags social media Leave a comment
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Recent posts

  • 10 Social Content Formats to Drive More Engagement
  • 7 Feature-packed Planable Alternatives to Try in 2025
  • 7 Best Instagram Schedulers to Save Hours and Publish Content Consistently
  • 7 Best Publer Alternatives to Raise Your Social Management Results
  • How to Find Influencers Who Drive Healthy ROI

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